Hey Amit,

Shmuel, our company’s legendary deputy commander, was called up for reserve duty on October 7, just a few months after starting a new business.

Throughout more than 500 days of reserve duty, he has always looked out for everyone, giving his heart and soul time and time again.

Unfortunately, his business collapsed under the strain of juggling family life, his business, and military service. He was left without a business and with debts exceeding one million shekels.

To show our appreciation for everything he has done for us, we’ve come together as a company to launch a fundraising campaign to help him overcome this crisis, with the support of people across Israel.

Now it’s our turn to be there for him, just as he has always been there for us.

We invite you to take part and show your gratitude. Every contribution, no matter how small, will make a difference.

[https://givechak.co.il/benchamo](https://givechak.co.il/benchamo)